How to Make a Corporate Video

There are many reasons why creating a corporate animated video is beneficial for your company. Making an appealing video means capturing the viewer's focus, improving the SEO of your webpage, increasing the amount of visits to your website and also the time the visitor pays. Above all, however, making a company animated video involves establishing loyalty and informing a future customer in the most dynamic and effective way which exists.


Today, the motives for creating an abysmal production have grown hugely, from the moderate and the kinds of distribution, to the point that making this generation brings more benefits than previously. Based on YouTube statistics, approximately 200 billion videos have been seen worldwide every month, 25 percent of these from a mobile device. These data give us a very clear idea of how important it is for any business to have an existence of this one.

What is an video?

It is normally set on the organization's website to give the consumer an extra value on the products or services they offer.


It allows you to highlight the identity of your organization at a very clear and easy and remarkable manner.

They inspire confidence; the simple fact is that a video allows a better connection with the user and is more useful when it comes to transmitting emotions, brings great value to your company and humanizes its corporate image.

Help your company to position itself at SEO level in Google and other search engines

Differentiates you from your competitors


Captures attention; a well-designed and produced animated video keeps the audience attentive.

The site gets more attractive and dynamic because a movie arouses visitors to make queries, allowing the company to communicate and establish a connection with potential clients.

It supplies personality; it creates a well-defined brand image before the public. It reveals a contemporary and dynamic way of working.

Allows your organization to reach different audiences and expand its market in a quick and effortless method.

Animated company video is a marketing strategy that is accessible 24 hours per day, 7 days a week all year round.

Animated company videos are one of the quickest methods to communicate a business idea. Therefore, since there is little time available in the online environment to draw users' attention, this is a significant resource to explain a service or product in a few seconds.

Who invented animations?

The self-taught French artist, engineer and inventor Emile Reynaud (1844-1918) is thought to be the forerunner and pioneer of animation theatre.

Since the 1830s, a variety of toys and optical mechanisms were manufactured to create the illusion of motion by means of sequences of pictures passing through different types of shutters.

However, Reynaud managed to invent a device in 1877 that eliminated the interruptions in eyesight that occurred when the pictures were changed. He called it a praxinoscope and with it he managed to project animated scenes in good shape for the first time.

Afterwards he enhanced it ; he changed the person drawings into sequences of pictures on perforated tapes and created the Optical Theatre, in which the projection was made on a display.

check here animated explainer video

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